Home Media

The Background

Home Media Limited are Kent's leading premium Hi-Fi, Home Cinema and Custom Installation specialist store who pride themselves on their excellent customer service and passionate team.

The Challenge

To design a modern brand for Home Media Limited to roll out across the store, as well as marketing materials and products. To produce a bespoke e-commerce website to house over 1,000 products with a smooth multi-layer checkout journey for many types of customers, including overseas buyers. To ensure Home Media’s key messages are effectively translated to the website design and content, with an emphasis on customer service with a personal touch. To migrate existing shop products over, including pricing, product variations, shipping methods and integration of payment gateways.

The Solution

Home Media Limited's new branding gives a modern and luxurious look and feel to the shop both online and offline. We designed stationery print designs to suit and social media branding to ensure consistency across all branding materials.

The website created followed a modern look to suit with an emphasis on product imagery and testimonials to showcase their feedback for fantastic customer service over the years. We built a new e-commerce system to house their shop products in a more effective manner, with an easier upload and maintenance system to allow shop staff to manage stock and products online. We built in various shipping method systems and payment systems to suit varied customers and carried out several rounds of user testing to ensure a smooth user journey.

Testimonial

"The KAT Marketing team have improved our brand image, along with the development of a new website and logo. These changes helped enthuse my team, leading to a shop refit which in turn enhanced the image of my company and with it increased sales and brand perception…

I consider the KAT Marketing team an integral part of my business and an expense that I cannot afford not to afford."
- Simon Burton, Director