Manningtree Christmas Festival
KAT Marketing brings festive cheer to UK's smallest town two years running
“The KAT team went beyond the call of duty to make the event successful and we’re extremely pleased with the outcome. So much so that we are using them next year and the year after!” - Tom West, Manningtree Chamber of Commerce
Manningtree Chamber of Commerce’s objective is to encourage all sections of trade, industry and commerce within the Manningtree district to work together to expand business, increase the prosperity of the area and popularity of the town.
To arrange, co-ordinate and run the pre-existing Christmas Festival in order to promote Manningtree and bring footfall to the town.
With a pressing deadline, KAT Marketing immediately got to work in sourcing and booking stallholders, musicians, entertainment and catering for the event. To help promote the festival, KAT produced a vibrant and eye-catching event logo which was incorporated into arrange of signage including leaflets, posters, adverts and social media adverts displayed in windows, publications and digitally. A press release was then drafted and distributed to regional press securing coverage of the festival in key target publications. All of the logistics for the festival where then put in place including the site mapping, health and safety guidelines, safeguarding, AV infrastructure, event packs and much more. On the day, the KAT team briefed the team of volunteers, prepared the site for the arrival of the stallholders and entertainers, coordinated the lighting, audio and staging installation. During the event KAT handled all the safeguarding, media enquiries, entertainment schedule, stallholder and public enquires and was on hand to make sure the day went off as planned. The festival bought a sparkle to Manningtree with high football despite bad weather and led to KAT being commissioned for the next Christmas Festival.
- Event planning
- Event co-ordination
- Event management
- Copy writing
- Press releases
- Graphic Design
- PR sell-in and distribution
- Promotional material design, distribution and reporting
- Stallholder, entertainment and catering booking and liaison
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