A Crisis Communications Agency that is there when you need it

Supporting businesses with bespoke crisis comms

Some say no press is bad press, until they’ve experienced it. At KAT Marketing, our PR team have seen it all and can guide you through turbulent times, making sure you come out the other side with your brand and reputation intact. A crisis communication plan is a prerequisite for any business wanting to limit the damage when a worse-case scenario hits and responding in the right way is imperative.

Crisis Communications at KAT Marketing A crisis communications strategy tailored to your business

Reacting to negative press too late can be as destructive as not reacting to it at all. That’s why the KAT team would help to quickly put processes in place designed to stop bad news before it even comes to light or to stop it in its tracks before it does any damage. If you want to have crisis comms in hand then get in touch with our experienced PR team now and we’ll support you through concerning times.

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Our Work

Police, Fire and Crime Commissioner for Essex

Colchester Sports Park

Jump Street

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What a wonderful opportunity this has been for the children! Thank you so much. The students found the live stream informative. They have decided to educate the rest of the school and have put an assembly together. It would be great to attend another session.

Yee Lau

Hassenbrook Academy

Frequently asked questions

What is crisis comms?

Crisis comms - or crisis communications - is a way of delivering a strong and clear message during a crisis or when there is concern over a public issue. At a difficult time, skill and efficiency are essential to create quick and easy to understand communication which will protect reputation, address concerns and maintain trust. Effective crisis comms may include media responses, internal updates and recovery plans, all of which will help to minimise damage and restore credibility.

How do crisis communications plans work

Crisis communications plans provide a structured response during emergencies or threats to an organisation’s reputation. At KAT Marketing, we will develop a strategy which will outline key messages, identify spokespeople and communication channels and will write a plan for clear internal and external communication. We understand the importance of being able to act quickly while also staying transparent and controlling the narrative. This approach is essential in the challenge to protect reputation and ensure consistent, effective messaging even in a time of great stress and concern.

Why is crisis communication important

It is in a time of crisis a good PR agency will demonstrate their worth. Timely, clear messaging will prevent misinformation while also building trust and reassuring stakeholders and the public. Without it, confusion and damage can quickly escalate. Effective crisis communication, however, will support recovery, show leadership and help an organisation to navigate a difficult situation with confidence and control helping them to retain their credibility.

Other services we provide

PR / Press Release Distribution

Allow us to sell in your story to national and local press to make sure your message is heard and give your news the chance to ‘run’.

PR / Media Training

Talking to the press can be daunting, but our PR experts can help train you to perform in front of journalists, cameras and more.

PR / Press Release Writing

KAT’s writers are well versed in tailoring the most complicated and technical issues into news-worthy PR for your business.

PR / PR Strategy

Secure enviable coverage in national and trade press with a comprehensive PR strategy to get your business noticed.

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